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[ last updated October 24, 2005 ]
Last year I compiled many lists of links to related sites for funding, support, assistance, or inspiration (primarily Canadian) and there are ample others out there. Here's that production Resources link.
Fund Raising
• sell preproduction paintings
- sell prints of the paintings (photographed by Justin Winokur)
- Sat., Dec.3+4, 2005 - SoFA (South Of Fruitvale Artists) Open Studio
• puppet parties
- charge participants a small fee to be in the film with their costumes/puppets and anyone who attends the after-party
• call out for support
- family
- friends
- associates
- communities
Funding Sources
• seed funding
- Justin Winokur - $500/month
• other jobs + sources of income
• grants
- government institutions
- private institutions
- short list of Funding links
• loans
There obviously needs to be a way to make money from this production in order to secure angel funding or loans from anywhere. If I knew how I'd be doing it already. That's where marketing and distribution need to come in. Distribution deals can be a good source of funding and this is briefly addressed below in the Marketing section.
Recouping Expenses
The puppet show stage may be auctioned online (eBay, Amazon, Craigslist, Freecycle, etc.) or we may wish to donate it to a local school or charity with some puppets. And who wouldn't want to buy an 8-foot rocket to hang on their wall?
Target Audiences
The mass media has their 'popular' favourites. This piece features alternative entertainment value, perhaps not formatted for typical mainstream media but this short musical (both a short film and music video) certainly is accessible to all ages and for the world population at large.
This short musical film will be ideal material for NTSC television or web broadcasters, but without hi-def camera equipment HDTV or theatrical film quality is compromised.
Distribution + Marketing Ideas
• film festivals
- online film festivals
- theatrical film festivals
- short list of Film Festivals links
- Justin agrees to pay film festival entrance fees
• website
- online download of video and MP3
- CDs and DVDs for sale
- donations
- Cafe Press store for schwag
- about the project
- Drupal forum?
• DVD production
- one offs
- print professional labels
- output/recording set up
- mass quantity
- mass distribution, sales, rentals
- how many to move in bulk
- how many to have on hand
- availability to order more
• network distribution + marketing
- music video channels
- TV news, radio news, magazines, online press, documentaries, etc.
- short list of Networks links
• spread the word and create an online presence
- family
- friends
- associates
- communities
- email lists
- Tribes
- Craigslist
• cross marketing possibilities
- Justin Winokur CDs, music, photography, etc.
- Wicked Sunshine online store, direction, animation, etc.
• stories to push
- this musical will be the next internet phenomenon
- Justin Winokur is a celebrity
- the million-dollar look for a shoestring budget by one man and a community
- the making of this video will be a series of spectacular events
Ownership + Distribution Of Wealth
• profits?
- publicity, endorsements, references, etc. to share
- grant writer, marketing or distribution deals
- all remaining net financial profits from the video, if any, go 75%-25% to Sunshine and Justin until Justin has made his expenses back after which 100% to Sunshine (I'll certainly throw a party if the cash cow comes in)
• copyleft?
- agreeable to all film fests?
- Negotiable for commercial purposes, free to use for non-commercial purposes, must give credit, and these terms must be made clear for reuse or distribution. Read the Commons Deed.
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